Ever since the Split-based IT company Gideon Multimedia presented its new version of the mobiEXPLORE cell phone based tourist guide in July last year (www.mobiexplore.com), over three hundred thousand tourists have accessed the guide to inform themselves of the tourist offer, local customs and points of interest, to reserve a table at a restaurant, a room in a hotel or any of the many other contents the guide offers.

Although targeted above all to tourists, to use prior to coming to Croatia or upon arrival, mobiEXPLORE has shown itself to be very interesting to local users looking for information of daily culture and entertainment events, and the hospitality and recreation offer.

A tourist guide on the screen of your cell phone provides almost 160 destinations in Croatia and offers information on various aspects of the tourist offer by way of text, photos and interactive maps of cities and regions: culture, history, points of interest, active vacationing, accommodation, cuisine on offer, entertainment, news, useful tips, a mini dictionary for quick access, local customs, events and more.

The project is unique on the global market, is entirely free of charge to users and is also available at the Internet address www.mobiexplore.com

MobiEXPLORE won the gold medal at the ARCA2007 international innovation exhibition, and has been included among the prominent applications on the Nokia web site as an “application that sets entirely new levels of expression, efficiency and interactivity for mobile tourist guides.”

The success of the first mobiEXPLORE Croatia project is confirmation of the feasibility of the announcement of an entire series of cell phone tourist guides for all of the key destinations in Europe that the Gideon Company has already started in collaboration with its strategic foreign partners.